Outdoor advertising is one of the best ways to market your brand, especially since 71% of consumers[1] always read roadside billboards. So, it’s no surprise that this marketing tactic has eventually evolved into an outdoor advertising LED screen. These screens serve as a limitless platform for creativity and innovation when showcasing the product, and it only continues to grow.
In this article, we are going to discuss the evolution of LED display solutions into 3D displays, the benefits of implementing these displays, and the best locations to place them.
Evolution of Outdoor Advertising LED Screen
Over the years, digital out-of-home advertisements have gone through significant evolutions. The transition from printed billboards to digital screens has allowed advertisers to showcase more lively and interactive content. Now, the advancement only continues by utilizing AR technology and 3D displays, creating a richer viewing experience for audiences.
Another reason these screens are so engaging is because the technology is known to dapple in high-definition displays. That means their content is always presented in higher resolution, vibrant colors, and brighter screens. It would be impossible for people to resist staring.
3D LED Display: Why Is It the Future?
As mentioned above, 3D LED displays have recently taken the front seat of outdoor advertisements and are killing the competition. These displays present content with highly realistic 3D effects that catch the attention of every passerby. With this range of depth and dimensionality, there’s no doubt that 3D LED displays have become the future of every outdoor advertising LED screen.
● Benefits
3D LED displays are more than just impressive graphics presenting a product. There are many benefits to implementing 3D effects in your outdoor advertising LED screen, some of which are given below:
1. Increased Brand Visibility and Recognition
Unsurprisingly, 3D displays have a higher visual impact on viewers than most 2D advertisements. Naturally, its eye-catching graphics and immersive effects can pique the interest of any passerby. All of this contributes to creating a memorable impression on the viewers so they can always reflect on the brand. Moreover, these advertisements have a way of putting you on top of your competitors. It’s because of the uniqueness of the 3D effects that sets them apart from traditional 2D displays.
2. Enhanced Engagement and Interaction
What draws the viewers to 3D advertisements is the novelty of the technology. While viewers know that the effects are part of an illusion, the lifelike graphics never fail to keep their attention. The viewer can absorb every bit of information in the 3D advertisement, which creates an enhanced and engaging experience.
The best part is that 3D displays generate engagement by ending up on social media pages of people wanting to share that experience. So even if they’re not physically there, thousands of people would find pictures and videos of your outdoor advertising LED screen.
3. Competitive Edge
Another benefit of implementing 3D effects on your outdoor advertising LED screen is how it singles you out in the market. By using creative technology and innovative design to present a certain theme or product, you can highlight your brand as more people come to watch your displays. Ultimately, it’s what viewers would choose to watch over boring 2D displays that are neither creative nor memorable.
The best thing you can do to gain a competitive advantage is to differentiate yourself from your competitors. That means creating novel and innovative content that other displays are limited to.
● Location
Where to place the 3D advertising LED screen is also important as well. Here are the best and most beneficial locations you can choose from:
1. Highway or Traffic Hub
High-traffic areas are the best spots for any advertisement, billboard, or LED screen because of the significant number of vehicles passing through these places, becoming a large and never-ending audience. Furthermore, heavy traffic only prolongs the effects of 3D displays due to signals and traffic jams.
2. Outdoor Stadium
Since outdoor stadiums cater to large crowds, they provide an excellent place to have a 3D advertisement. Don’t worry about what’s happening inside the stadium; these shows usually have downtimes or sports breaks where the actual event is put on hold. With nothing else to do, viewers will always be compelled to focus on the fun and engaging advertisements on the screen.
3. City Landmark
Most city landmarks are well-known tourist attractions, drawing in a large number of people from around the world. There is no doubt that investing in a 3D display on any one landmark will get your clients’ or your products noticed. They’ll be able to reach a large and diverse audience, bringing out local and international customers interested in your product.
Introducing YES Tech ES Series: The Future of Outdoor Advertising LED Screen
If you are going to invest in an outdoor advertising LED screen and showcase your clients’ or your products in an innovative and captivating way, look no further than the YES Tech ES Series– a groundbreaking solution set to redefine your visual experience and elevate outdoor advertising to new heights: playing 3D effect ads. With its seamless installation and maintenance, offering both rear and front accessibility to the frame, the ES Series ensures unparalleled convenience, making it an ideal choice for dynamic outdoor ads.
With a high refresh rate of 3840 Hz and an exceptional 20000:1 contrast ratio, the ES Series delivers breathtaking 3D effects that captivate audiences in outdoor settings. This makes it not just a display but a powerful tool for creating immersive and engaging outdoor advertisements. The adaptability of various sizing options further enhances its versatility, allowing businesses to tailor their messages for maximum impact.
In the eyes of YES Tech, safety is key, as reflected in the V-0 flame rating, ensuring quick extinguishing in case of fire. The IP65 rating guarantees robust protection against low-pressure water jets, wielding the ES Series’s resilient capability in diverse weather conditions and keeping your clients’ or your ads being played.
Moreover, YES Tech LED models offer a dual-voltage power supply and an electronic architectural design that saves about 60% of energy. As a result, business runners can take up the sustainable responsibility. Furthermore, this outdoor advertising LED screen can be easily set in various places. That includes highway toll stations, scenic spots, mobile billboards, etc. It would be a worthy investment for catering to profitable market desires.
Conclusion
So, if you’re ever looking to invest in an outdoor advertising LED screen, be sure to consider a 3D display. You’ll never tire of the benefits it provides you, bringing endless visibility and engagement to your brand. Just be sure to place it in areas of large gatherings and infinite visitors.
For 3D outdoor LED display solution, contact YES Tech. Their sales network covers over 100 countries and regions, providing each one with first-class service and topmost productions.
Reference
- Available at: https://www.adsforcarts.com/top-5-must-know-outdoor-advertising-statistics/